Speaking a different language did not have any negative affects for my first week. We were always in a group of students that we knew, and our guide spoke English. In restaurants, we were given English menus, or we already had our meals already ordered for us. Some of the advertisements I saw were in English. I turned on a TV in one of the hotels, and instead of hearing Spanish, it was an American movie with Spanish subtitles! I expected some American influence, but it was a surprising to see how much. Ecuador is very accommodating to tourists, because speaking English helps them make more money from tourism. However, English is not only in the tourism of Ecuador, it is in their entertainment. My first impression was that American companies were forcing the advertisements and products onto Ecuadorian people. After I talked to my host brother about it, I think it is the opposite. They like American things because they are nice, not because they are American. I do not think they are trying to be like us. For example, Iphones and flat screen TVs are popular, not because they are American, but because they are nice. Don’t you want the best phone? Where the phone is from is not important. All of our cell phones come from China and Japan, but it doesn’t mean that we are trying to be like them. It is a very similar situation when an Ecuadorian wants an American Eagle shirt.
I’m not sure what the consequences of this are, because it will undoubtedly force them to lose some of their unique culture. These companies aren't forcing products onto people like some would like to say. They are losing some culture from this, but there are American cultural things they have refused. For example, having the wife stay at home, and the typical food here are unique to their culture. I don’t see them giving these things up very easily. The English language for Ecuador is a survival tactic. Ecuador now has the second best economy in south America, and I know that a big part of their economy is American tourism. They have embraced the language, and the country is thriving.